Very few ebay store owners explore the potential of optimizing their ebay store template despite the fact that over 80% of online shoppers do a prior research on google before purchasing the product.
Here are some tips that could put your eBay store into the rankings that matter.
1. Add Metatags in your ebay store template
Even though the human eye won’t find the Metatags but search engines always are on the eye for meta tags. You have to optimize your ebay store template and ebay html template with meta tags.
2. Choose your keywords carefully
The best way to select the keywords is to put yourself in the place of your customers and decide what words would you search for while looking for the product. To help you find useful keywords it would be worth using google.com/adwords, you can use the google keywords planner to find out what people are searching for. Once you shortlist the keywords you can use these words in your titles, item descriptions and even your store URL and eBay ID if you can. It also worth keeping in mind that search engines will give importance to words in titles and also ones in bold.
3. Add Custom Pages in your ebay Store
Custom pages are broadly used to share more information about your products, and company related information to the customer. These are pages within your store that you can create and enter unique content to show promotions, showcase an item or give details about your business.
4. About Me Page
About me page is a page that sellers underutilize, ebay store owners can optimize this page by adding keywords, linking it to the store and even promote affiliate links.
5. Write ebay reviews and guides
Writing ebay guide is a great way to position yourself as thought leaders and share information, Also it is a great way of getting links from ebay which will potentially attract more visitors to your listings and stores. eBay recommends using “search tags” on these pages to show what topics and content are revealed in your content and to make your content visible to the search engines.
- Tip : Don’t forget to include a link to your listing or store!
I am sure these tips will surely help you to improve get traffic to your ebay store and increase sales. What other ideas have you implemented to optimize your ebay store template ?